To celebrate Earth Month, Kiehl’s & Tree Canada partner to support planting and nurturing the value of trees. Based on the idea that trees preserve forested paths and recreational areas we created absurd situations to increase the importance of being surrounded by trees. 8 animated stories were published on social media. Visuals have been also designed for limited edition labels and postcards.
Creative direction: Francis Desrosiers, Harrison Fun
Illustrator: Francis Desrosiers, Harrison Fun
Animator: Vincent Bilodeau & Charles Desmarais
Music/Sound: Jesse Gnaedinger
Producer: Lisa Arduini, Harrison Fun